Since taking responsibility for Creative and Digital Marketing, I have transformed Rede’s marketing into a modern, data driven function that strengthens the firm’s brand, supports fundraising activity, generates industry thought leadership and delivers measurable commercial impact. From social media and digital campaigns to events, podcasts, websites and publications, every touchpoint is designed to reinforce Rede’s position as one of the leading placement agents in private markets.

Over the past two years, Rede’s LinkedIn audience has grown from around 5,000 to more than 11,500 followers, generating 550,000+ organic impressions, 72,700+ organic clicks and 74,600+ page views without paid advertising. Alongside this growth, I have overseen the launch of RedeCast, delivered 68 marketing email campaigns, supported 75+ website updates, produced 50+ pieces of new content, and helped deliver RedeConnect 2026, our largest event to date with 1,139 registrations. These initiatives have strengthened Rede’s position as a leading voice in private markets while supporting fundraising, client relationships and long term brand growth (June 2026).